A laptop on a dark background, open with the screen turned off.

Designs That Reflect
Your Brand
& Elevates Your Message

Illustration of a hand holding a megaphone.

From website refreshes and landing pages to ebooks, workbooks, and social content, this portfolio showcases projects I’ve created in support of wellness entrepreneurs, creatives, and freelancers.

Every project is grounded in strategy.

Design should not only look good. It should clarify your message, support your systems, and guide your audience toward action.

Explore the work below to see how thoughtful design and operational clarity come together.

Below is a curated collection of static content created for Instagram and Facebook. These designs are rooted in thoughtful messaging, cohesive visuals, and content that supports both brand alignment and consistent visibility.

A book cover titled 'A Stoner Dietician's Guide to Mindful Munchies: How to Stay Balanced While Baked' by Stephanie Kolsrud, decorated with illustrated cannabis leaves and small buds around the edges.
Close-up image of a person's eye with a focus on the eyebrow, eyelashes, and skin texture, with some text overlay.
Book cover titled 'Ditching the burnout badge' with subtitle 'Getting real on work/life balance,' featuring a checkered banner at the top and bottom, a smiling face icon, and a star graphic.
Cover page of a workbook titled 'How to Find Time to Write,' featuring three images: a book titled 'Women in this Town,' a woman working on a laptop at a café, and a hand writing in a notebook with a laptop nearby.
Diagram listing natural ingredients for glow including aloe vera juice, arginine, jojoba oil, Gotu Kola extract, vitami E, witch hazel, and others, with arrows pointing towards a blue button labeled "FIELD DAY HERBALS".
Close-up image of a person's closed eye, with well-groomed eyebrows and smooth skin. The image features instructional text related to facial skincare, specifically about applying sunscreen.
Cover page of a meal idea booklet titled 'The Neurodivergent Intuitive Eater's Meal Idea Database.' The cover features an illustration of a bowl with vegetables, placed on a textured background. The subtitle mentions convenient low-spoons recipes sui
A person lying on a bed with brown wavy hair, white bedsheet partially covering their body, and raised arm with hand behind their head. The words 'sleep', 'categories', and 'fdbh' are overlaid on the image in white text.
A brochure titled 'A Quick Guide to Self-Compassion' with images of women, a sign that reads 'You are worthy of love,' and sections explaining self-compassion, its elements, and how to remove the ego.
Close-up of a hand holding a green leaf with shadow patterns cast on the background, with overlaid text reading 'Top Tapers for relaxation, focus & energy'.
Close-up of a dancer's hand and arm with the word 'DIGESTION' repeated multiple times overlaying the image.
A sign promoting lemon water, with a guide to different categories of drinks including 'drink up!', 'fdh', and 'iam'. The sign features a glass of lemonade with lemon slices and a hand holding a lemon wedge.
A green poster with the title "Five prompts to boost engagement for wellness professionals" in bold white and yellow text, and a small yellow bookmark icon in the bottom right corner.
Close-up of a person’s face with eyes closed and a hand touching their lips, partially obscured by green palm leaves.
An infographic titled "Honoring Your Inner Child" showing six illustrations of activities associated with inner child experiences: creating art for fun, playing a game, taking a bubble bath, ordering pizza, reading a fiction novel, and holding space
A cartoon-style illustration of a star-shaped hat on top of a smiling cat.

These collections highlight static Instagram and Facebook posts created to support a consistent content strategy and brand clarity.

Each design is crafted with both aesthetics and functionality in mind, ensuring messaging feels aligned and easy to engage with.

Past Projects

View All Collections
A silver laptop with a black screen and a silver keyboard, placed on a flat surface.

Explore how I brought Aleah’s vision to life through a custom website refresh designed to better reflect their evolving brand. This project focused on refining the visual direction and enhancing the user experience to create a cohesive and intuitive online presence.

The result is a website that feels aligned, vibrant, and intentionally structured to support their long-term growth.

This work also included a refreshed brand kit, updated color palette, custom icons, both static and animated, refined typefaces, and foundational SEO optimization to strengthen visibility.

Showcase Your Brand in a Way That Feels Authentic

Image showing various offered services including Financial Coaching, Website Design, Theatre Teaching, and Virtual Assistance with corresponding images:
A person with long, black, curly hair stands with their back to the camera, making a peace sign with their left hand above their head. They are in front of a collage of various black-and-white and color photographs on a wall.
A woman with long braids facing a wall of photos, with her arm raised, as part of a promotional graphic for mastering personal finance through creativity, self-care, and simplicity, with decorative flowers and a call-to-action button.
E-book cover titled 'How to Become a Virtual Assistant' featuring an illustration of a woman with curly hair, and an accompanying promotional page with green and orange text, including a call-to-action button that says 'Get Started Today'.
A woman reading a book in front of white bookshelf filled with books and decorative items, sitting in a room with a modern lamp and congressional window. The photo is partially inside a circular frame with plant and flower illustrations.

Compelling Copy that Speaks Your Brand

A torn piece of brown paper with small heart shapes printed on it.
Strip of washi tape decorated with brown heart patterns.

Whether it’s a thoughtful article or an engaging social media caption, I create copy that reflects your brand’s voice and resonates with your audience.

Explore examples of my work, from storytelling to concise messages, designed to authentically showcase your brand’s message.

Could this be a perfect match?

Black cat with red hearts on the cheeks.

If this approach resonates with you, I’d love to connect. Whether you’re a six figure founder ready to delegate the operations work, or a new founder who wants strategy support before you scale, the inquiry form is a space to share your goals and where your business currently feels stretched.

Whether you need backend organization, content support, project management, or operational clarity, my focus is simple: helping your business run in a way that feels efficient, aligned, and sustainable.

I look forward to learning more about your vision.

Book a Call

What Clients Are Saying

“Jess was the most professional and efficient worker that I have had the luxury of meeting. They are extremely kind, intelligent, a quick learner and were a dream to work with. I wish I had more tasks to keep them on full time but will 10000% use them again when I need any and all admin help. They are a wizard at so many platforms and what they didn't know how to use they learned with such swiftness. I cannot stress enough how valuable they were. If you are looking to hire an admin to help your business - look no further!”

— Sara Silverstein

“I love how much more creative the site feels and that it’s sparking my interest to go even deeper with what you started! This is what I was looking for, some inspiration in a less stressful way. My current website feels stressful to look at because it’s an older version of me, but what you’ve created is a perfect blueprint to show off who I really am.”

— Aleah Vassell

“Jess absolutely exceeded my expectations every step of the way. Her collaboration and willingness to work with a vision-in-progress helped me accomplish a project I had been putting off for over a year. I cannot recommend her services enough!”

— Gemma Hartley

Cactus with orange flowers in a terracotta pot on a wooden desk, with a laptop and framed artwork in the background.
The image features a golden cloud shape with a black grid pattern overlay, set against a black background.

Ready to bring your vision to life?

Let’s chat about how we can collaborate to achieve your goals!

Book a Call